Thursday, February 13, 2020

Degrading Women In Ads Essay Example | Topics and Well Written Essays - 2000 words

Degrading Women In Ads - Essay Example Most Americans spends larger percentage of the day viewing TV advertisements. The advertisements sell an extensive number than brands. Advertisements sell messages, reputation, morals, images and achievements, personal worth, sexuality, affection, prominence and status quo. In addition, they inform people about themselves and their ideal character and sometimes, ads sell addiction. The critical objective of media is to bring viewer to marketers, the same way TV shows deliver commercial to viewers. In efforts to fulfill their objectives, ads, magazines and other commercials oppress women. The paper seeks to investigate how advertising commercial degrades women in their work. Discussion Various feminist and other scholars assert than diverse television commercials, magazines, newspapers, and other media outlets are degrading and disrespectful to female body because they hyper-sexualize women, or portray women as sex objects or a weaker sex. Advertisements influence people thoughts and emotions such as adolescents who are mostly vulnerable because they are weak and inexperienced clients, and the main targets of various ads. Teenagers are in the learning stage – realizing the responsibilities and values and building self-concept, (Skinner, 2003). Various adolescents are increasingly sensitive to adverse influence and experiences some challenges to resist and question the powerful cultural messages reflected and reinforced in these advertisements. Advertisements are a form of national peer influence that ruin privacy and personal standards and values of women. The main message people learn for media advertisements and commercials are stereotypes about men and wo men. Advertisements create an imaginary environments where by people (women) are never obese, ugly, poor or disabled. Advertisements portray women in different degrading roles (as sex objects and house helps). As homemakers, women are pathologically preoccupied by hygiene, debates the virtues of product cleaning with herself and minds of the ring on the collar. Women feel guilty of being ugly and for not making a better mother or wife. Similarly, this advertisement portrays a typical woman as long-legged, slender and tender, (Gunter, 2002). All attractive females in magazines (such as minority females), irrespective of viewer and products, correspond to this principle. Consequently, women are mainly pressurized to copy this idea, and feel guilty and worthless if they fail. Such advertisements degrade women because they instill in them a notion that their lovability, desirability and beauty lies on their physical perfection. In Kellog’s PEP Vitamin paper, the advertisement por trays a degrading image of a woman. The advertisement heading proclaims, â€Å"The more a woman works, the cutter (beautiful) she appears.† The message from the images is that the secret of a woman’s beauty lies on her housekeeping prowess, (Skinner, 2003). The husband exclaims, â€Å"Gosh honey, you are better on cooking, hygiene and house dusting.† Similarly, the female body answers, â€Å"Vitamin.† The woman always get vitamins for the husband – this implies she must fulfill a man’s ego desires to achieve her beauty. Sexuality of women is utilized to market all market brands. For instance, products of men, to appeal sexually to a woman and entice men to purchase products and for women advertisements attracts men so as to reconsider their images as they read the advertisements and watch a TV commercial. Various magazines entail advertisements and images where females are assured that live, breathe and work to satisfy the male

Saturday, February 1, 2020

Marketing Plan for Masters Home Improvement Stores in Australia Assignment

Marketing Plan for Masters Home Improvement Stores in Australia - Assignment Example According to the research findings, it can, therefore, be said that the microenvironmental factors comprise of all the elements that are closely linked with the company and has a positive or negative effect on the business operations of the company and hence ultimately has an impact on building relationships with customers and creating value. The various microenvironmental factors comprise of suppliers, marketing intermediaries, public, competitors, and customers. Amongst the above-stated factors two of which would create the major impact on the operations of Master’s Home Improvement are suppliers and competitors. The other factors can be easily managed by the company only when these two selected elements are effectively managed by the company. Suppliers play a very important part in retail business and in such home improvement business the availability of pre-packaged goods as it is offered by Master’s solely depends on the quality level maintained by the suppliers an d even on-time delivery from the suppliers so that the demand of the consumers are met without losing on any customer in such highly competitive market. Master’s also needs to develop very strong relationships with their suppliers and offer them good incentives so that they do not shift to their competitors as that would have a drastic impact on their business operations. In a market where competition is high bargaining power of suppliers is high due to the availability of more number of operations. The Master’s brand is owned by Woolworth limited and has faced a second mover advantage as well as a disadvantage in the retail business. The major competitors of the brand are Bunnings, Mitre 10, and Home Timber and Hardware. The competitors greatly have an impact on an organization such as if the competitors have set attractive prices with innovative product line then it can affect other players who have set higher prices as per the market demand. In the industry that Mas ter’s operates there are well-established players such as Bunnings which causes the company to constantly update its services so as to sustain in the market.

Friday, January 24, 2020

President Nixon and the Vietnam War Essay -- Vietnam War Essays

The politics of the ultratight resonated deeply with Richard Nixon. Nixon had cut his political teeth as a young Red-hunting member of the House Un-American Activities Committee in the 1950s. His home district in Orange Country, California, was widely known as a Birch Society stronghold. The Los Angeles-area Birch Society claimed the membership of several political and economic elites, including members of the Chandler family, which owned and published the Los Angeles Times. According to the writer David Halberstam (1979, 118) the Times, which was once described as â€Å"the most rabid Labor-bating, Red-hating paper in the United States,† virtually created Richard Nixon. Nixon’s approach to the war was Birchesque. He campaigned for president in 1968 as a peace candidate by pointing out that he had been raised as a Quaker and promising to bring the troops home. His path to peace, however, entailed an escalated war. After his election as president, he unleashed a ferocious air assault on the Vietnamese and extended the ground war into Laos and Cambodia. When the anti-war movement criticized these measures, Nixon did what any Bircher would do: he decried the anti-war movement as a communist conspiracy that was prolonging the war and that deserved to be treated as an internal security threat. The Nixon-Agnew Strategy: Smash the Left, Capture the Center The origin of the myth of spat-upon Vietnam veterans lies in the propaganda campaign of the Nixon-Agnew administration to counter the credibility of the anti-war movement and prolong the war in Southeast Asia. Nixon had won election as peace candidate, but he was also committed to not being the first American president to lose a war. It was a contradictory agenda. When the Vietnaame... ...of the struggle over how the war would be remembered. Blanketed by the discourse of disability, the struggle over the memory of veterans and the country alike would be waged with such obliquity as to surpass even the most veiled operations of Nixon’s minions. While Nixon’s plumbers were wrenching together the Gainesville case against VVAW in the spring of 1972, mental health and news-media professionals were cobbling together the figure of the mentally incapacitated Vietnam veteran. More than any other, this image is the one that would stick in the minds of the American people. The psychologically damaged veteran raised a question that demanded an answer: what happened to our boys that was so traumatic that they were never the same again? As it came to be told, the story of what happened to them had less to do with the war itself than with the war against the war.

Thursday, January 16, 2020

The Silver Linings Playbook Chapter 33

Letter #4-November 29, 2006 Dear Pat, Tiffany informs me you are sincere, and from what she has told me about your new personality, it seems as though you are a completely transformed man. Whether this is the result of the accident, therapy, medication, or simply sheer willpower, you are to be congratulated, because this is no small feat. First allow me to say I recommended Huck Finn for your reading enjoyment only. I was not trying to send you a hidden message. Based on everything you have written and what Tiffany has told me – maybe you should read The Catcher in the Rye. It's about a young boy named Holden who has a hard time coping with reality. Holden wants to live in a childhood world for the rest of his life, which makes him a very beautiful and interesting character, but one who has trouble finding his place in the real world. At present, it seems as though you are having a hard time dealing with reality. Part of me thrills at the changes you have made, because your letters really do present a better man. But I also worry that this worldview you have developed is fragile, and may be what kept you in the neural health facility for so many years and is keeping you in your parents' basement for so many months. At some point you are going to have to leave the basement, Pat. You are going to have to get a jo b and earn money again, and then you might not be able to be the person you have been for the last few months. Of course I remember Massachusetts. We were so young, and the memory is beautiful. I'll carry it with me forever. But we WERE CHILDREN, Pat. That was more than a decade ago. I'm not the type of woman who would sleep in an economy motel anymore. Maybe you have again become the type of man who would whisk a woman away to Martha's Vineyard. Maybe you are experiencing some sort of second childhood. I don't know. But I do know you will NOT be experiencing a second childhood with me. I am not a child, Pat. I'm a woman who loves her current husband very much. My aim when I agreed to write you was never to allow you a second chance. My goal was not to allow you to reenter my life. I only wanted to give you a chance to say goodbye – to resolve any unresolved issues. I want to be clear about this. Nikki

Wednesday, January 8, 2020

A Brave New World By Aldous Huxley And Legend By Jean Lu

Dystopian Reality According to Karl Marx, a famous German philosopher, came up with the theory that the higher class, known as the bourgeoisie, enslaved and exploit the working class, known as proletariat. This theory relates to the two novels A Brave New World by Aldous Huxley and Legend by Marie Lu. There are many similarities that take place between these dystopian novels and it is evident that everything is predetermined and controlled by the state, causing conflict and chaos. This is demonstrated by the caste system, abuse of drugs and power within the government. In Legend, there is a specific caste system, which is addressed to the general public. When you turn ten years old, you must take a trial for the government. The answers to this test will determine where you can go in the future. The Republic then has full custody to do what they please with you after this test is complete. â€Å"Your parents have to nod and agree. A few even celebrate, because the Republic gives them one thousand notes as a condolence gift. Money and one less mouth to feed? What a thoughtful government. Except this is all a lie† (Lu 7). The government determines your life and has full custody to control you based on test results. And the parents are forced to agree with whatever the decisions are made by the government due to the fear the state has caused, allowing parents to freely let their children leave if they fail their trial without a fight. â€Å"I nod, because that what she wants me to do.

Monday, December 30, 2019

Workplace Discrimination Essay examples - 1339 Words

Workplace Discrimination Discrimination occurs when an employee suffers from unfavorable or unfair treatment due to their race, religion, national origin, disabled or veteran status, or other legally protected characteristics. Employees who have suffered reprisals for opposing workplace discrimination or for reporting violations to the authorities are also considered to be discriminated against. Federal law prohibits discrimination in work-related areas, such as recruiting, hiring, job evaluations, promotion policies, training, compensation and disciplinary action. (employeeissues.com, 2006) Aside from the obvious, unfair treatment does not always equal unlawful discrimination. Treating a person differently from others violates Equal†¦show more content†¦The Fair Labor Standards Act applies to employees engaged in some aspect of interstate commerce. (eeoc.gov, 2006) Title VII of the Civil Rights Act of 1964 prohibits discrimination in many more aspects of the employment relationship. It applies to most employers engaged in interstate commerce with more than 15 employees, labor organizations, and employment agencies. The Act prohibits discrimination based on race, color, religion, sex or national origin. Sex includes pregnancy, childbirth or related medical conditions. It makes it illegal for employers to discriminate in hiring, discharging, compensation, or terms, conditions, and privileges of employment. Employment agencies may not discriminate when hiring or referring applicants. Labor Organizations are also prohibited from basing membership or union classifications on race, color, religion, sex, or national origin. (law.cornell.edu, 2006) The Nineteenth Century Civil Rights Acts, amended in 1993, ensure all persons equal rights under the law and outline the damages available to complainants in actions brought under the Civil Rights Act of 1964, Title VII, the American with Disabilities Act of 1990, and the Rehabilitation Act of 1973. (law.cornell.edu, 2006) The Age Discrimination in Employment Act (ADEA) prohibits employers from discriminating on the basis of age. An employee isShow MoreRelatedWorkplace Discrimination : Discrimination And Discrimination1588 Words   |  7 Pagesothers with prejudice because of particular features they possess. Unfortunately, prejudice and discrimination occur even in places which, by definition, should be free of all personal prejudices – specifically, in offices and other business surroundings. This tragedy is called workplace discrimination; not every unfair behavior at work, however, can be assessed as discrimination. Discrimination in the workplace happens when an employee experiences unfair treatment due to their race, gender, age, religionRead MoreWorkplace Discrimination : Discrimination And Discrimination1205 Words   |  5 Pages Workplace Discrimination Employment discrimination manifests in a variety of forms. The most common scenario is when the employer unfairly treats job applicants and employees because of their gender, race, age, disability, nationality or familial status. Often, employment discrimination that emanates from familial status occurs because of events such as pregnancy. The employers usually take adverse and cruel actions against these employees or rather potential employees. Contextually, adverse actionRead MoreDiscrimination in the Workplace1265 Words   |  6 Pages Why does discrimination occur at workplace? There are multiple explanation for the issue. It can be ranged from generational differences, lack of diversity training, absence of good behavior modeling, and many other reasons. In every workplace, it is consists of different cultural, religious, and social backgrounds. There are different perspectives and conversations that take place at the workplace. An individual’s aspect on race, culture, sexual orientations, gender, and political views is disparateRead MoreDiscrimination In The Workplace1423 Words   |  6 Pagesa challenge to the government and employers to find solutions in diversity and discrimination issues. Discrimination may be appeared to be prevalent, this may cause unemployment. Anti-discrimination policies have been employed to combat discrimination in the workplace, however nothing has been done to analyse the policy. This paper will examine whether the anti-discrimination legislation is effective in the workpla ce to provide a fair working environment. In Australia, it is considered unlawfulRead MoreDiscrimination In The Workplace1211 Words   |  5 Pages While the world has unanimously advanced and is more accepting of change, the workplace continues to be a place of discrimination, prejudice and inequality. Discrimination is broadly defined to ‘distinguish unfavourably’, isolate; and is context based (Pagura, 2012). Abrahams (1991) described the workplace as an ‘inhospitable place’ where gender disparity and wage gaps persist (Stamarski Son Hing, 2015). Among other states and countries, the Australian government actively implements and passesRead MoreDiscrimination in the Workplace2033 Words   |  8 Pages Despite popular belief, discrimination occurs every day worldwide. It occurs for different reasons, but is detrimental to any company or individual. The judgments that occur based on physical appearance, height, weight, gender, and race are affecting the potential professional careers of many. Many companies are limiting their full potential due to the fact that they are discriminating interviewees and employees based upon physical traits. It lessens the chances of developing a strong staffRead MoreDiscrimination And Discrimination Within The Workplace1633 Words   |  7 Pagestaken to assure that employees and applicants enjoy equal employment opportunity. Discrimination or harassment by any supervisory or non-supervisory employee based upon the protected conditions or characteristics listed above or any other legally-protected condition or characteristic is a violation of the Code of Conduct. An employee or applicant, who believes that he or she has been the subject of such discrimination or harassment, should promptly report the alleged incident to the Owner or CFO. ARead MoreGender Discrimination And The Workplace Essay1242 Words   |  5 Pagesmake towards gender workplace equality but gender workplace discrimination continues to be an impediment to gender equality. For the purpose of research on gender workplace discrimination, I used four journal articles. The first article, Minimizing Workplace Gender and Racial Bias, by author William T. Bielby, discusses stereotyping in the workplace. The article offers suggestions on how organizations should review their policy and procedures to minimize bias in the workplace. This artic le onlyRead MoreGender Discrimination At The Workplace962 Words   |  4 Pages Gender Discrimination in the Workplace Santisha Fleming Human Resource Management Dr.Juluis Demps –Management 360 Jacksonville University April, 1, 2015â€Æ' American women can vote, hold office, and they can work in a public work environment. They are considered have an equal opportunity when compared to men. What is the true definition of equal employment opportunity? Does this mean that women and men are offered the same opportunities in the workplace? As well treated equally in regardsRead MoreDiversity And Discrimination In The Workplace1518 Words   |  7 PagesDiversity and Discrimination in the Workplace Diversity and discrimination are taken to have the same meaning to most people but this is not the case. Diversity is more in differ of certain things such as ideas and beliefs while discrimination is more in differ of things such as race, age, and gender. Yes, both are in differ of something but what is important to understand is that they are in differ of a variety of things. Yet it is sad but these qualities happen each and every day in the workplace. It does

Sunday, December 22, 2019

Charles Darwin The Father Of Evolution Essay - 1527 Words

Charles Darwin is widely regarded as the father of evolution because of his extensive work explaining how species became what we see now. The theory of evolution is the change in characteristics of species from generation to generation. Through evolution, the earth gains biodiversity; species begin, change, or die. Using both fossils and living species, scientists are able to reconstruct a biological tree, grouping similar species together to trace their way back to the last common ancestor. Through this we can better picture earth’s timeline, and the story of life from the beginning until now to hopefully get a deeper understanding of what it all means. Although evidence shows that evolution holds true, it does have its opposition. Through the course of this paper, I will explain the theory of evolution. In the mid 19th century, Darwin had his first ideas about evolution on a navy ship heading to the Galapagos Islands. These islands are very geographically isolated and contai n many species that are only indigenous there. As Darwin travelled island to island along the chain, he noticed that the birds had very slight differences in their beaks and other features. This made him consider, why would these similar birds have such different features? He realized that the connection is because they lived in different environments, this must be why each species is slightly different. Darwin decided to do some closer research and found that there were 13 different species ofShow MoreRelatedCharles Darwin : Father Of Evolution1582 Words   |  7 PagesCharles Darwin:Father of Evolution Charles Robert Darwin was born February 12, 1809. He is best known for his theory on evolution and and for his phenomenal book On the Origin of Species, which laid the foundation for evolutionary studies and is considered a landmark work in human history. Charles Darwin was a med school dropout but his real passion was for the great outdoors. Charles Darwin served as an unpaid naturalist on a science expedition on board HMS Beagle. The rich variety of animal andRead MoreCharles Darwin, The Father Of Evolution835 Words   |  4 PagesI dual credit 14 December 2015 Evolution Charles Darwin, the father of evolution, wisely stated, â€Å"It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change.† This statement directly reflects my opinion on the theory of evolution and that of Charles Darwin. Our species has evolved over time and adapted to the conditions that faced us. Charles Darwin, his background and discoveries, along with the evolution of human beings over time proveRead MoreCharles Darwins Life and Accomplishments784 Words   |  4 PagesCharles Darwin was born in February 12,1809. When Charles Darwin was a little kid he struggled a lot in school. In 1825, Charles become a fortunate person and went to medical school. Darwin was a British scientist who set the foundations of the theory of evolution and converted the way we imagine about the natural world. Charles Darwin was the discoverer of the biological theory of evolution. Charles Darwin was married for 43 years to Emma Darwin w ho was his cousin. Charles Darwin had 10 childrenRead MoreThe Theory of Evolution and Survival of the Fittest Essay1046 Words   |  5 Pagestheory of evolution, in basic terms, speculates that all life is related and has descended from a common ancestor. The theory of evolution and survival of the fittest has been around since the time of the ancient Greeks and maybe earlier. Evolution has provided people of the world with an explanation of how everyone and everything got here. Although, this theory has sparked a lot of debate, the factual side of evolution is quite interesting. Contrary to popular belief, Charles Darwin was not theRead MoreThe Scientific Theory Of Science And Technology1449 Words   |  6 Pagesscience. Science is crucial because it has helped form the world that we live in today. Charles Robert Darwin was an English geologist and naturalist, best known for his significant addition to the science of evolution. He had a theory that all species have inherited traits over time from common ancestors, and in a partnership with Alfred Russel Wallace introduced his scientific theory that this pattern of evolution resulted from an action that he called natural selection, in which the struggle for existenceRead MoreThe Theory Of Science And Technology1454 Words   |  6 Pagesscience. Science is crucial because it has helped form the world that we live in today. Charles Robert Darwin was an English geologist and naturalist, best known for his significant addition to the science of evolution. He had a theory that all species have inherited traits o ver time from common ancestors, and in a partnership with Alfred Russel Wallace introduced his scientific theory that this pattern of evolution resulted from an action that he called natural selection, in which the struggle for existenceRead MoreNatural Selection And The Theory Of Evolution1536 Words   |  7 PagesThe Theory of Evolution were just two of the things that Charles Darwin conquered through the exploration of The Galapagos Island. Darwin was born on February 12, 1809, in Shrewsbury, England. While Darwin was still in high school, his main interest was nature, he was especially interested in beetles. Darwin’s father, Robert Darwin, who was best known as the father of the naturalist Charles Darwin, wanted Charles to become a doctor. Due to lack on interest in the medicine field, Charles went into CambridgeRead MoreCharles Robert Darwin and his Revolutionary Ideas1111 Words   |  5 Pages Charles Robert Darwin was born on February 12, 1809 in Shrewsbury, Shropshire, England. Charles was one of six children and came from a long line of scientists. His grandfather, Dr. Erasmus Darwin, created the theory of evolution and his father, Dr. Robert Waring Darwin, was a well known medical doctor in his community. When Charles was 16, in 1825, his father sent him to Edinburgh University to study medicine, in hopes that Charles would also become a medical doctor. However, three years into hisRead MoreExploring one of the Greatest Theorists of his Time: Charles Darwin1286 Words   |  6 PagesExploring one of the Greatest Theorists of his Time: Charles Darwin Our Society depends upon science, and yet to so many of us what scientists do is a mystery. The sciences are not just collections of facts, but are ordered by theory; which is why Einstein could say that science was a free creation of the human mind. (Bowler) Charles Darwin is one of the most famous scientists and theorists who had ever lived. Darwin has been written from his background to his evolutionary theory and on theRead More Charles Darwin Essay1745 Words   |  7 Pages Charles Darwin was a man who shaped the way in which we think about evolution in modern times. He brought forth and described the theory of natural selection and survival of the fittest. To fully understand modern evolutionary thoughts it is necessary for one to completely understand the early theories of Charles Darwin. In this paper I will provide the reader with a complete background on Charles Darwin, describe his voyage on the HMS Beagle, and discuss his theory of natural selection.